These are just a few of the great products we use here at West Beauty Bar.

Loma - Conscientious Personal Care Products

Our hair care products at Loma are high performing with naturally healing ingredients and essential oil based fragrances.

From the beginning in 1991, product purity is at the forefront, all Loma products are Paraben and Gluten free, Sulfate free cleansing and Sodium Chloride free, and all products are good for your hair and skin!

   Haircare + tools for a lifestyle of self-expression and hair rebellion against conformity and the mundane.  Amika was founded by industry OUTSIDERS in Williamsburg, Brooklyn in 2007 and is the antithesis of a typical beauty brand.  Instead of purveying unattainable perfection we believe in an idiosyncratic and totally individual version of beauty. The result is a culture of inclusion and positivity, all while delivering puddles of fun and a sunny disposition from looking at our packaging.     

 

Haircare + tools for a lifestyle of self-expression and hair rebellion against conformity and the mundane.

Amika was founded by industry OUTSIDERS in Williamsburg, Brooklyn in 2007 and is the antithesis of a typical beauty brand.

Instead of purveying unattainable perfection we believe in an idiosyncratic and totally individual version of beauty. The result is a culture of inclusion and positivity, all while delivering puddles of fun and a sunny disposition from looking at our packaging.

 

 

The Sexy History  We are a product of passion, founded by a dynamo with wits as sharp as his scissors. Michael O’Rourke built an empire by breaking all the rules. From the first, Sexy Hair was a welcome splash of red in a world of weary black and white, and proof that fun can be a seriously powerful serum. His philosophy inspired an army of awesome ambassadors, who subscribe to the school of “anything is possible”. And today with industry guru Karl-Heinz Pitsch at the helm, that attitude infuses everything we do. We believe in making waves. Turning up the volume. Being seen and heard. Because if there’s one thing we’ve learned it’s that you’ve gotta take a risk to get the reward. And with Sexy Hair now sitting pretty in more than 60 countries and over 60,000 salons in the U.S. alone, our ubiquitous star logo stands as a testament to the incredible things that can happen when you’re not afraid to push a few buttons.

The Sexy History

We are a product of passion, founded by a dynamo with wits as sharp as his scissors. Michael O’Rourke built an empire by breaking all the rules. From the first, Sexy Hair was a welcome splash of red in a world of weary black and white, and proof that fun can be a seriously powerful serum. His philosophy inspired an army of awesome ambassadors, who subscribe to the school of “anything is possible”. And today with industry guru Karl-Heinz Pitsch at the helm, that attitude infuses everything we do. We believe in making waves. Turning up the volume. Being seen and heard. Because if there’s one thing we’ve learned it’s that you’ve gotta take a risk to get the reward. And with Sexy Hair now sitting pretty in more than 60 countries and over 60,000 salons in the U.S. alone, our ubiquitous star logo stands as a testament to the incredible things that can happen when you’re not afraid to push a few buttons.

These are just a few of the great products we use here at West Beauty Bar.